SEOComing 31 Oct

SEO Diagnosis

The thinking step before any SEO task: what's really holding the site back.

What it does

Most SEO advice starts with a checklist. This skill starts with a diagnosis. It works out what stage the site is at, starts from what the business needs, finds the one bottleneck that matters most, and turns it into a hypothesis you can test. Then it sets the priority and the baseline, and hands the work to the right execution skill.

Use it when

  1. Traffic dropped and you don't know why
  2. A site isn't moving, or it gets traffic but no business results
  3. You're about to start an audit or a content plan and want to aim it first

What you get

  1. The site's stage and the bottleneck holding it back
  2. A clear hypothesis, with the evidence for and against it
  3. A priority order and a baseline to measure the result against

Lands on GitHub on 31 Oct.

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